I designed the Brand Identity of Bushwick Market, a jewelry eCommerce business. I created a logo, mood board, color scheme, package design, and marketing design materials from scratch.

My Role
Solo designer of BI design and marketing design
Results
Created BI of the new brand and design guideline

Designed marketing campaigns’ materials, resulting in a 244% YOY sales growth.
A screenshot of the design process
A screenshot of the design process
A screenshot of the design process
A screenshot of the design process
A screenshot of the design process
Sohee Kim logo
Sohee Kim / New York City, NY
soheek9393@gmail.com
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